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Samsung TVs in Africa

Care to know why Samsung TVs sold in Africa are different from those sold in, say, Europe and North America? You do?

Here’s a hint: It has something to do with electricity.

According to Samsung:

There are around 1.4 billion people in the world living in regions which lack electricity. And the electrification rate in Africa is lower than in any other continent (Source: World Energy Outlook 2011). Even in the areas which are on the electrical grid, power is often unreliable. To provide comfortable TV viewing experience despite power supply conditions, Samsung Electronics has been offering some special regional TVs in Africa. Here is why and how they are different.

Samsung Multi-power TV

Samsung’s multi-power TV

Read the complete article here.